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This session was recorded on 9 March 2024 as part of the Focus on sole practice: Mandatory rule 6.1- live webinar. Marketing in the modern marketplace – Jahan Kalantar, Partner, Executive Law Group Marketing and branding are key tools to help firms grow and develop but understandably, people can and do become overwhelmed by the number of options that are currently out there. This session is designed to demystify, explain and clarify some of the concepts in modern law firm marketing including branding, social media and creating a unique selling proposition (USP). This session should arm you with some ideas, skills and strategies to get out into the marketplace and help people know a bit more about you and the services that you offer. Practitioners should inform themselves of Rule 6.1 of the Legal Profession Uniform Continuing Professional Development (Solicitors) Rules 2015 which sets out the requirements for the four (4) mandatory CPD areas for NSW legal practitioners – (a) ethics and professional responsibility; (b) practice management and business skills; (c) professional skills; and (d) substantive law. It is the responsibility of each legal practitioner to self-assess as to whether a particular educational activity extends their knowledge and skills in areas that are relevant to their practice needs or professional development. If so, then the practitioner may claim one (1) "unit” for each hour of attendance, refreshment breaks not included. |
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| Recorded on 9 March 2024 | |
| Jahan Kalantar, Partner, Executive Law Group | |
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Marketing in the modern marketplace – on-demand recording
| 1 CPD Unit On-demand recording |
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$105.00